Project Archive
AIR MAX DN8 - SPRING/SUMMER
2025
UNREAL MOTION POWERED BY 8
8 athletes x 8 creator experiments
Experiment 1: Kobbie Mainoo by Gabriel Moses
Experiment 2: Masai Russell by Ilya Chemetoff
Experiment 3: Yuto Horigome by Marius Gonzalez
Experiment 4: Salma Pralluelo by NewFormat
Experiment 5: Nico Williams by EDGLRD
Experiment 6: Ja Morant by Daniel Sannwald
Experiment 7: Rayssa Leal by Elizaveta Porodina
Experiment 8: Edgar Ka Long by A New Plane
Sr. Art Director: Brian Bantog
Design: Hannah J. Kim, Roberto Rodriguez
Narrative Director: Davide Cabuli
Narrative: Will Roelke
Syling: Rita Zebdi
Agency & Production: Division